Tag Archives: Marketing

Blogging Changes I’m Making This Winter

Every time one of my favourite blogs shares a post with a title similar to this one, I get a little nervous about them shutting down or going on hiatius. If you’re the same way, don’t worry! lydiaschoch.com isn’t going anywhere.

I have and will be making some changes to this site that I wanted to let my readers know about, though.

All of these changes are being done in hopes of driving more traffic to this site. I’m confident about my writing abilities, but in 2019 I’d like to become better at marketing the things I create so that new audiences can discover my blog and my stories.

Marketing is something that I honestly struggle a bit with, so if you have any advice I’d sure like to hear it. Comment on this post or send me a DM on Twitter if you’re interested.

In the meantime, here are the things that have, will, or may be changing on this site in the near future. Not everything is set in stone yet, but this is the direction I’m thinking about taking in the new year.

Comments on Old Posts

As of earlier this week, I’ve opened up comments on all of my old posts. I’ve received some messages from people who were disappointed to find comments closed on posts that were shared more than 10 days ago. Originally, I’d set them to close after that amount of time to combat spam that was overwhelming my inbox.

The spam has been much more manageable this time, so let’s see if I can make this a permanent change. If your comment doesn’t show up right away, it probably got caught in my spam filter. I do my best to release those posts as soon as possible, but do feel free to nudge me if it’s been a few days and you don’t see anything yet.

Reader Questions

At the end of this month, I’ll be blogging about a question that a reader asked me in the comment section of a post recently. Her question was so big that it might take more than one post to fully respond to. Stay tuned for that post. It’s going to be a fun one.

I’d love to make this a recurring feature if or when other readers ask me questions, so fire away if you have any!

Book Blog Memes

From talking to other writers and bloggers, I get the impression that participating in weekly book blog memes like Top Ten Tuesday can be an excellent way to drive new traffic to your site.

I’m still looking into which ones would be best for me to participate in, and that list is one of several online that I’ll need to go through between now and January. Top Ten Tuesday is extremely popular, but I’m also curious to see if I can find something that’s specifically related to sci-fi/fantasy, mindfulness, or fitness. Whatever I pick, I will only be doing one or two of these a week at the most.

Suggestion Saturday

As much as I enjoy doing Suggestion Saturday posts, they are having less and less of an impact on drawing new visitors to this site with every passing month. They also require an investment of my time that I’m wondering might be better spent writing other types of posts.

I have not yet decided if I’ll keep doing this in 2019. I need more time to think about it.

Guest Posts from Others on This Site

Yes, I will continue to offer other bloggers the chance to write guest posts on this site if they contact me first. I’ve seen some bloggers become pushy on this topic, and that’s not something I’m comfortable doing at all. This is something I only want to do with people who are enthusiastic about it.

With that being said, I will be on the lookout for sites that list guest post opportunities to see if I can sign my site up for such a thing. It would be interesting to introduce you all to other bloggers who write about the same sorts of stuff I do.

Guest Posts from Me on Other Sites

If I find such a site, I may also be signing up as a guest blogger there. You all will receive links to any posts I write for other blogs, although I’ll have to come up with a creative way to do that if I put an end to Suggestion Saturday.

How Do You Attract New Traffic to Your Blog?

Please let me know in the comment section! I’d love to hear your tips.